AI-Powered marketing that works. Not experiments. Results.

Disruptor Media was built in response to the noise. Too many tools, too much hype, and not enough outcomes.

We design and implement AI-powered marketing systems that help businesses scale without increasing complexity.

Practical strategy. Hands-on delivery. Measurable outcomes.

Let’s have a quick chat

A short, no-obligation conversation to understand your goals and see how AI marketing could support your business.

Stop experimenting. Start building.

Many businesses are testing AI tools without clear goals, creating activity without progress.

At Disruptor Media, we help organisations move beyond experimentation and put AI to work in a structured, practical way. Our focus is on building marketing infrastructure that supports growth, improves efficiency, and delivers measurable results.

We don’t chase trends. We build systems that actually work, and keep working.

This matters most to businesses that are past the startup phase and need marketing to be reliable, not reactive.

The problem we solve.

Most businesses don’t have an AI problem. They have a clarity problem.

Marketing teams are often dealing with:

  • Disconnected tools and platforms

  • Slow, manual content processes

  • Leads slipping through the cracks

  • Fragmented data and unclear attribution

  • AI tools layered on top of broken workflows

The result is effort everywhere, and progress nowhere.

We help businesses step back, identify where friction is coming from, and replace guesswork with systems that are designed to scale.

What we do differently

We don’t approach AI as a bolt-on. We treat it as part of a connected marketing system.

Strategy first

We start by understanding your business, your goals, and how your marketing actually operates today. Strategy gives every system a clear purpose, prevents automation for automation’s sake, and ensures everything we build supports real business outcomes rather than activity alone.

Hands-on implementation

We don’t hand over recommendations and walk away. We design, build, and implement the systems ourselves, integrating with your existing tools and processes wherever possible. Everything we build includes clear visibility, control, and human oversight so it can be trusted and maintained.

Measurable impact

Every system is designed to improve real outcomes such as lead quality, response speed, conversion, and operational efficiency. Performance is tracked from day one, and if something cannot be measured clearly and consistently, it is not considered finished.

Our approach

We combine deep marketing experience with practical implementation and operational thinking.

That means understanding your goals first, designing the right systems second, and measuring what matters throughout. We don’t believe in shortcuts, silver bullets, or blindly following trends.

We build what you need, not what sounds impressive.

If you’re looking for quick wins, one-off tactics, or trend-led solutions, we’re probably not the right partner.

Who we work with

We partner with established service businesses, consultants, and growing teams who are ready to move beyond experimentation and build proper marketing infrastructure.

We’re a good fit if:

  • You already have momentum and want to scale sustainably

  • You value clarity, structure, and long-term thinking

  • You want systems that improve over time

  • You’re tired of agencies that overpromise and underdeliver

If you’re looking for fast hacks or surface-level tactics, we’re probably not the right choice, and that’s okay.

Led by Sam Risker & Jason Butler

Disruptor Media is led by the partnership of Sam Risker and Jason Butler.

Sam leads marketing strategy, creative direction, and messaging.

Jason leads systems design, automation, and implementation.

Together, we combine strategic thinking with practical execution, ensuring systems aren’t just well-designed, but actually used and trusted inside the business.

We both believe that good marketing should make a business calmer to run, not more chaotic.

"Her no nonsense to the point approach is just what I need to drag my marketing approach out of the dark ages. Her ideas have been amazing and she has held my hand on our journey in to the exciting world of AI and digital marketing."

Dan Mooney | Managing Director | Upex Electrical

Our mission

To help businesses use AI in a practical, responsible way that improves sales and marketing performance, reduces friction, and supports sustainable growth.

What's next?

If you’re ready to stop experimenting and start implementing, we should talk.

Whether you need full AI marketing infrastructure, specific system builds, or strategic oversight, we’ll help you find the right approach, even if that means doing less, not more.

No jargon. No overwhelm. Just practical AI-powered marketing that delivers measurable growth.