Privacy policy

Last updated: 04 January 2026

1. Who we are

This website, disruptormedia.co.uk, is operated by JAM AI Ltd.

Consulting, advisory, marketing systems and services, training and speaking services are delivered via JAM AI Ltd.

For the purposes of data protection law, the Data Controller is:

Jason Butler
JAM AI Ltd
33 Great George Street, Leeds, LS1 3AJ
Email: [email protected]

If you have any questions about this policy or how your data is handled, please contact us using the details above.

2. What this policy covers

This policy explains how we collect, use, store and protect personal data when you:

- visit disruptormedia.co.uk

- complete a contact or enquiry form

- download resources

- enquire about consulting, training or speaking

- receive emails or communications from us

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

3. Personal data we collect

- Information you provide

- Full name

- Email address

- Phone number (if provided)

- Organisation or event name (if provided)

- Enquiry details and message content

- Any additional information you choose to share

- Information collected automatically

- IP address

- Device, browser and operating system information

- Pages visited and interactions on the site

- Traffic source and referral data

4. How we use your data

We use your data to:

- respond to enquiries and requests

- arrange consultations, calls, workshops or speaking engagements

- send requested resources or information

- provide service-related communications

- send marketing communications where consent has been given

- improve website performance and user experience

- maintain security and prevent misuse

5. Lawful basis for processing

We process personal data under the following lawful bases:

- Consent - where you opt in to marketing communications

- Legitimate interests – to respond to enquiries and operate our business effectively

- Contract – where processing is required to deliver agreed services

- Legal obligation – where required by law (for example, accounting or tax)

6. Marketing communications

Where you have opted in, we may send emails about:

- services

- insights or resources

- events, workshops or speaking

You can unsubscribe at any time using the link in any email or by contacting [email protected].

Unsubscribing will stop marketing messages but not essential service communications.

7. Cookies and analytics

We use cookies and similar technologies to operate the website and understand how it is used.

This includes Google Analytics 4 (GA4), which collects anonymised usage data such as page views and traffic sources.

You can manage cookies through your browser settings. Where required, a cookie notice will be displayed.

8. Data sharing

We do not sell your personal data.

We may share data with trusted third-party service providers who support our operations, including:

- website hosting and CRM platforms

- email and communication tools

- analytics providers (e.g. Google)

- calendar and booking systems

- secure file storage services

All providers process data under appropriate contractual safeguards

9. International data transfers

Some providers may process data outside the UK. Where this occurs, appropriate safeguards are in place in line with UK GDPR requirements.

10. Data retention

We retain personal data only for as long as necessary.

Typical retention periods:

- Enquiries: up to 24 months after last contact

- Client records: up to 6 years for legal and accounting purposes

- Marketing data: until you unsubscribe or data is no longer relevant

11. Your rights

You have the right to:

- access your personal data

- request correction of inaccurate data

- request erasure (in certain circumstances)

- restrict or object to processing

- withdraw consent at any time

- lodge a complaint with the ICO

To exercise your rights, contact [email protected]

12. Complaints

If you are unhappy with how your data is handled, please contact us first.
You also have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.

13. Changes to this policy

We may update this policy from time to time. The most recent version will always be available on this page.